To successfully get backlinks from Forbes is not a piece of cake. As a matter of fact, it is very much an uphill battle, and the climb is not easy.
Plus, link-building strategies to get backlinks from high end publications change over time. It also indicates that a lot of backlinking tips and tricks that you see online are very outdated.
We understand that it can take a lot of work to keep up. To help you get backlinks from Forbes and make landing a Forbes guest post easy, we have compiled some of the best, tried, and tested ways to get backlinks from Forbes and increase your domain authority.
What Are Backlinks?
Backlinks are, simply put, links from one website to another website. They are referred to as one-way links, incoming links, and inbound links. They are viewed as votes for a specific page on a website by Google and other major search engines like Bing.
A higher number of backlinks directly correlates to higher organic search engine rankings.
Backlinks help the audience and search engines assess the value of a website. Whenever someone clicks on a link to a website they found on another site (for example, Forbes), search engines increase the linked website’s authority.
Here’s an example of what a backlink, to a website, in a Forbes guest post looks like
Why Are Backlinks Important?
Why do you need to do so much hard work to get backlinks from Forbes?
Let’s look at all the factors that make backlinks lucrative for businesses and content creators alike:
They Bring Referral Traffic to Your Page
Referral traffic is the traffic your website gets when people visit it through another website without looking it up on Google. Referral traffic comes from backlinks.
The perks of referral traffic from sources with high domain authority include the following:
- Improved brand recognition
- Introduction to more diverse and new audiences
- Better opportunities for new qualified leads
- Better domain authority from backlinks
When you get new referral traffic, you get interested users to your website, which then convert to new customers.
You can check your referral traffic on Google Analytics. It might look like this:
They Can Boost Rankings
Backlinks are one of the most important signals for Google when it comes to ranking content. Since Google sees external links as testimonials of a website’s popularity, a strong connection exists between websites with lots of quality backlinks and better rankings.
Make Your Content Discoverable
Google discovers newer websites via backlinks. Whenever it follows a backlink to a new webpage, it crawls the entirety of it to find all the links present in it.
We suggest using an internal linking strategy. This way, when Google ends up on your site via a backlink, it will continue to follow internal links to newer pages.
To put it shortly, Google crawls a website, indexes those pages, and makes it more likely for them to appear in search results.
Improve Your Website’s User Experience
Backlinks can also improve your website’s user experience in the long run. By using backlinks, you can help your audience find the information that they are looking for and keep them engaged with your website at the same time.
Increase Your Website’s Authority And Credibility
Search engines use backlinks to assess the authority and credibility of a website. Therefore, whenever a website receives high-quality backlinks from sites such as Forbes, search engines like Google understand that the content is relevant and valuable for people.
This can lead to an increase in your website’s credibility in search engines’ eyes and, consequently, higher search engine rankings.
Backlinks Can Also Direct Visitors Directly To Your Website
When a website with a high domain authority like Business Insider, Forbes, and Entrepreneur links to something on your website, it can drive a lot of traffic to it.
This traffic is called organic traffic, and it has the potential to be extremely valuable.
To sum it up, backlinks are significant for your business. They are your company’s ‘digital thumbs up.’ They indicate to search engines that other people have endorsed your work. As a result, your organization provides a valuable service.
Furthermore, while working on your backlinks, you might form valuable connections with others in your niche.
What Is Forbes, And How Can Backlink From Forbes Magazine Help Your Website?
Forbes as a brand does not need any introduction. Often described as the defining voice of entrepreneurial capitalism, Forbes celebrates success by recognizing those who have achieved it and those who strive to achieve it through its media publications.
Boasting the status of one of the most visited sites on the planet, Forbes has over 105 million users every month.
Moreover, according to Forbes own data, apart from the decorated journalists up its sleeve, the website also has more than 2,600 contributors creating and publishing content from all over the globe, such as experts, leaders, CEOs, and people with particular expertise. This makes it one of the most sought-after news websites for backlinks.
Lastly, Forbes boasts a jaw-dropping domain authority of DA94, followed by HubSpot at DA93, Moz at DA91, and Coschedule with a domain authority of DA73.
Now, let’s connect the dots.
A high domain authority, 105 million users every month, 2600+ contributors, and an excellent reputation. Imagine what a few premium backlinks or a guest post on this site would do for your brand!
In short, you are looking at a substantial increase in your organic positioning on Google and other search engines for thousands of keywords.
How To Get Backlinks From Forbes?
It is not easy to get backlinks from high end publications like Forbes and HuffPost. However, it is not entirely impossible. You can get backlinks from Forbes if you play your cards right.
Let’s look at some of the most foolproof methods that can get you backlink from Forbes:
Create Data-Driven Content
Creating data-driven content is a phenomenal strategy to get backlinks because it can give you high-quality links on autopilot.
Data-driven content involves factual numbers, which makes the article super easy to cite as a source.
You can write an article on link-building statistics, the best countries for entrepreneurial ventures, e-commerce marketing statistics, etc.
The options are endless!
Writers on Forbes love providing statistics to support their points, and if you can give with these statistics, you will get backlinks to your website.
Creating infographics is one of the most effective ways to get backlinks to your website. Create as many infographics as you can. Remember to keep them relevant and accurate.
The more you market your infographics, the higher your chances of getting featured on Forbes.
Writers in reputable media publications like Business Insider, Entrepreneur, and Forbes always look for infographics they can use in their blogs.
If your infographic is valuable for them, you can get free premium backlinks.
If you think that making infographics is a bit technical for you, Globex Outreach will do it for you.
Do Something Extraordinary
Now, this might sound weird, but you can actually get a backlink from Forbes if your business has done something exceptional.
For example, if your online SEO services have earned over $100,000 in six months and you have shared the recipe for content marketing on your blog, other people would want to repurpose your content, and they will link back to your blog.
But let us point out that this is not an easy feat, and not everyone is able to pull it off easily.
Broken Link Building
Broken link building has been around for quite some time. Surprisingly, it still works pretty well. You can use this method to build high-quality backlinks to your website.
Linking to broken pages leads to a poor user experience. Any website with a high domain authority like Forbes wouldn’t prefer that.
Unlike pure cold emailing, broken link building gives you a logical and reasonable excuse to contact a website like Forbes. This method often works because you provide them with something of value by pointing out a broken link on their website.
In other words, you get backlinks and an opportunity for outreach.
It is a win-win situation!
Review A Product That Has Never Been Covered Before
Reviewing the products that others have not reviewed in their posts is an excellent way to get backlinks.
You can review anything under the sun as long as it relates to your business.
Bear in mind that you have to be honest. If your reviews are not unbiased, your backlinks will have value for them, and contributors on Forbes will not pay any attention to your content.
Here is an example of a website receiving a backlink from Business Insider by reviewing a gym bag that also stores shoes:
Hire A Professional Guest Posting Service
If everything fails, you can always enlist the help of a professional guest poster to get backlinks from Forbes. Guest posting is one of the oldest and longest-standing link-building strategies. An experienced guest posting service will write a Forbes guest post for you, and you will benefit from the link.
If you don’t know where to get started, Globex Outreach can help you with it since they offer almost everything that you need. From doing blogger outreach for you to writing content for your Forbes guest post, they’ve got everything covered.
Ask An Insider On Forbes To Help You Out
You can also get backlinks from Forbes if you know a writer working at Forbes. Try to form meaningful connections with freelancers and writers that work on Forbes via platforms like LinkedIn.
Suppose that they write on online PR services, and it is something that you deal in. You can ask them to give an example about your services and get you backlinks from Forbes.
Sounds amazing, right?
HARO, also known as Helper A Reporter Out, is a service that connects the best writers at top publications with expert resources. When you become an expert source for them, it results in backlinks because HARO writers often link back to the source’s websites when they quote them.
And guess what?
Forbes uses HARO!
Provided that you have genuine expert knowledge about the niche that you work in, you can create an account on HARO and start working on link building.
Join Forbes Contributors Program
Apart from running a pure journalism outfit, Forbes also has a separate program called the Forbes Contributors Program.
This program accepts contributions from a more diverse range of communities instead of just experts and leaders.
Contributors usually represent the experts in their field and often have a significant following of their own. So, if you have decent insight and experience on the topic that you work on, you can join the Forbes Contributors Program.
Once you get more control over the content that you submit on Forbes, you won’t have to buy Forbes backlinks anymore.
Use the Forbes Councils System To Get Backlinks From Forbes
Another way to get backlinks from Forbes is by signing up for the Forbes Councils system. These are essentially topical or regional authority groups. They include HR councils, agency councils, business councils, and more.
Once you successfully become a member of a Council, Forbes will give you an author account to contribute to Forbes. You can write and publish whatever you want, as long as it complies with Forbes’ style guides and guidelines.
There is a catch, though!
You must meet their qualifications and revenue requirements and pay a fee to get in. That said, it is still a better way to get a backlink from Forbes magazine than trying to engineer your way socially.
Should You Aim For A Guest Post On Forbes With Dofollow Link Or A No-Follow Backlink?
Always strive to get a do-follow backlink from any reputable website, especially the ones where you have to pay money. A do-follow backlink from Forbes will ensure that bots come to your website from that link.
If you go for a no-follow backlink from Forbes, then bots will simply ignore your website, and you won’t get any fruitful results.
Wrapping It Up
The key to getting backlinks from Forbes is to be tactical about the information you post. Stop chasing people and make journalists come to your content. If your content is good, you will not have to outreach influencers to get backlinks from editorial sites like Forbes. If you need someone else to do the work for you, we have a team of professionals solely for the purpose of helping you out.
So, if you are looking for best-in-class marketing services, you know what to do!
Reach out to us, and someone from our team will guide you from the start to the end.